Five ways Akero will look after your campaigns this Christmas


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It’s almost time to log off and enjoy a mulled wine and get into the festive spirit, however, for those with active campaigns running over the Christmas period, the temptation to log in and have a quick peek can be all-too-real.

Don’t worry – Akero has you covered – so that you can get back to celebrating the season without the unnecessary stress of administrative work.

Here are five ways Akero ensures that your campaigns stay on track once your Out of Office is switched in.


1. My campaigns have been successful but now I have lots of unassigned leads!

You’ve set up some awesome campaigns that have resulted in some brilliant leads, but after your lovely long break, this has resulted in an administrative backlog. Time for Akero to step in with automated lead assignment.

Using the intuitive and easy-to-use workflow builder, Akero will significantly reduce the time you’ll spend assigning leads once you’re back in the office. You can create a simple automation that attributes your leads to specific team members, so that they can quickly get to work converting your leads the moment they get back.

 

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2. How can I qualify my leads quickly?

OK, now Akero has assigned your leads to team members, but you still need to qualify them right? Wrong! Set your automatic lead scoring based on your own unique rules and then Akero will filter and assign a value depending on if your lead is hot or not.

At a glance, your teams will be able to see who is interested in what and who has been prioritised for a personal contact.

 

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3. Which campaigns worked best over Christmas, and how can I quickly attribute leads?

Your Christmas campaigns brought in some great results, but now you need to know which ones performed the best, so you can optimise and maximise your return on investment going into January. 

Akero users can build links that are unique to each campaign source, so that you know where each and every lead has come from within seconds. Plus, you’ll be able to directly see which advertising campaigns are performing better than others, saving you from wasting any precious advertising budget.

 

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4. How can I keep in regular contact with new enquiries and provide personalised responses whilst the office is closed?

You’ve worked hard all year to respond quickly to every enquiry that comes in, and you would love to keep this up over Christmas. Well, Akero can issue personalised and automated responses so that you can relax and know that your customer service standards are met all year round.

 

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5. How can Akero keep my tasks and leads on track after a holiday?

Does the thought of creating a to-do list with everything you need to catch up with on that first morning back in the office fill you with dread? Let Akero do all of the hard work so that you can come back knowing exactly what you need to do to get back into the swing of things.

Using Akero’s Task management tool, you can have tasks automatically created depending on how your leads engaged with you.

 

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And if you really can’t fight the urge to check…

Akero is optimised for use across all devices, so you can get the information you need instantly, on your phone, tablet or mobile device.

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